Brand + graphic design


Logo & Brand Identity Package

Your brand is the face of your business and more than just your logo. It's an expression of who you are, blended with what you do, why and how you do it. Make a great first impression with your ideal audience to stand out from the crowd with your style and personality.

What you'll get:

  • Brand Identity Board — an overview of your entire visual identity
  • Mood brand board — an invaluable visual reference to use when planning your styled photo shoot with a photographer*
  • Primary logo with variations, including sub-mark and favicon
  • Colour palette; hex values for website, social media (and Canva)
  • Fonts; free and/or purchased
  • Pattern, textures and/or icons
  • Visual direction for custom and stock photography
  • Brand style guide you will share with other vendors as you work building your business ex. website developer
  • *BONUS: Complimentary call with your chosen photographer to ensure you're getting the shots you need and your new brand stays consistent and cohesive. Let's set you up for success!

Learn about the 7 week process here

Investment: $1,999 USD



Brand Refresh Package

Are you finding it hard to create a cohesive look and feel for your website or social media? Do you only have a logo, some fonts and colours to work with? If so, it may be time for a brand refresh. Think of your logo like a little black dress; it's great but it's missing those extra touches and accessories to complete the outfit (your brand).

What you'll get:

  • Mood board exploration
  • Leverage primary logo into variations as needed
  • Submark(s) and favicon
  • Secondary colour palette to play well with the primary colour(s)
  • Add 1 - 2 fonts for variety in typography treatments
  • Pattern and/or textures for visual interest and personality
  • Up to 6 icons to support key information
  • Visual direction for custom and stock photography
  • Brand style guide

Investment: $999 USD


Presentation Design Package

The quality of your slides reflect the way your audience perceives you moving forward. The more professional you look, the more your audience will trust you. Decks are a valuable asset that grows as your business grows. Once you invest in it, you can keep tweaking and leveraging it. This includes pitch decks, sales presentations and webinars. A custom template suite aligned to your brand is also available if you want a solid foundation to input the content yourself.

What you'll get:

  • Branded slide deck with strategic content and creative solutions to ensure your presentation flows and converts from start to finish
  • Designed in platform of your choice: Google Slides, PPT, Canva
  • Starting price includes 20 designed pages/slides

Investment: Starting at $1,299 USD


Presentation Audit

Webinars are a unique opportunity to connect with your audience. And they convert way higher than social media or email. If you want to feel more confident about your presentation, you'll get in-depth design recommendations and content strategies to ensure it's both pretty AND persuasive.

What you'll get:

  • Advanced review of your entire webinar slide-deck
  • 1-hour design & strategy session online
  • Overall design direction of your brand for visual consistency
  • Assessment of your content and clarity of messaging
  • Evaluation of the structure and flow of your presentation
  • Persuasion tactics to convert your audience to paid customers

Investment: $299 USD*

If you would like to engage my services to execute the design recommendations, this investment will be applied to the Presentation Design package.

Service add-ons

Additional services a la carte for your design needs.


Help your students learn in style with branded course materials

Impress your students with elegantly designed and branded materials to help them learn and get the most out of your course or program.

What you'll get:

  • Worksheets and compiled workbook in PDF format (editable fields if desired)
  • Presentation slide decks to support you in recording voice-over lessons for each module of your course

Investment: starts at $299 USD


Let your assets shine with 'on brand' stock photography

Even though you might have headshots from your styled photoshoot, you will soon realize that you don't have enough photos to fill out your website, social media and other marketing materials. Here is where stock photography comes to the rescue. Stock photography curated to your brand will fill out the rest of the story about you — without spending more on a photographer.

What you'll get:

  • Collection of stock photography curated to your brand
  • Package of 12 images to enhance your website and social media
  • All images are sourced from free platforms and/or purchased* upon approval (affordable options e.g. Shutterstock)

Investment: $399 USD
* Fees for royalty-free images not included


Attract your ideal clients and students on social media

Grab the attention of your ideal audience with your social media feed, including promoting your online course or program. Stunning visuals will get the word out. From Facebook to Instagram, your branded course or program will be sure to catch the eye of your future students and clients.

What you'll get:

  • Package of 12 post tiles designed on brand for your social feeds
  • Tiles designed for sharing knowledge, quotes and other designs catered to the needs of your content
  • Templates built in Canva (or Photoshop)
  • Use across Instagram, Facebook and LinkedIn

Investment: $499 USD


Grow your email list with an irresistible lead magnet

Everyone loves free stuff! Let your irresistible freebie be a no-brainer in exchange for your prospects e-mail address. Offer your original value-packed content in a downloadable freebie to start the process of nurturing your future clients.

What you'll get:

  • Lead magnet in any format that will attract your ideal audience — resource guide, checklist, cheat sheet, etc.

Investment: starts at $199 USD

Feel good about putting yourself out there

They say in order to feel good, it helps to look good. Put your best foot forward with graphic design that authentically reflects you and your business in reaching your ideal clients.